The Role of Sustainable Development in the Expansion of Iran's Tourism Industry

Document Type : Research Paper


1 PhD Candidate, Department of Public Administration (Adaptive management and development), Qaemshahr Branch, Islamic Azad University, Qaemshahr, Iran.

2 Assistant Professor, Department of Public Administration, Qaemshahr Branch, Islamic Azad University, Qaemshahr, Iran.

3 Assistant Professor, Department of Public Administration, Ghaemshahr Branch, Islamic Azad University, Ghaemshahr, Iran.

4 Professor, Department of Public Administration, Qazvin Branch, Islamic Azad University, Qazvin, Iran.


This study aims to design a model for developing Iran's tourism industry with a sustainable development approach. The statistical population in qualitative research includes experts and specialists in the tourism organization and quantitative analysis, the staff of tourism organizations in Tehran and Mazandaran province. The sampling method is targeted in the qualitative study section and stratified in the quantitative random section. The data collection method in this research is based on library studies, review of texts, relevant and field literature and data collection tools through interviews and questionnaires. Purposeful non-probabilistic sampling was used to select the interviewees, during which the experts tried to have practical experience in addition to theoretical knowledge. The validity of the measurement scale is based on "content-dependent" and "structure-dependent" and its reliability is evaluated based on Cronbach's alpha. In this study, the Dalal test has been used to explain the structural relationships between the development factors of Iran's tourism industry and the sustainable development approach using the Dematel technique. The results show that according to the Dalala technique, the most important component is the competitiveness index from the experts' point of view. Also, based on the structural equation technique, it was found that all identified factors have a significant impact on the development of the tourism industry.


Shahin A, Allameh SM, Asadi A, et al. (2014) Presentation of a model for analysing factors affecting the tourist's behavioral intentions: A case of Isfahan, Iran. Asian Journal of Research in Business Economics and Management 4(4): 162–176.
Muhammad Shoeb-Ur-Rahman, David G. Simmons, Michael Shone & Nazmun Ratna, "Co-management of Capitals for Community Wellbeing and Sustainable Tourism Development: A Conceptual Framework", Tourism Planning & Development, 17(2), 225-236.
Dušan Ristić ORCID Icon, Danijela Vukoičić, Milena Nikolić, Sanja Božović &Miroljub Milinčić, "Tourism value assessment model of 'UNESCO-listed' monasteries: Kosovo and Metohija", Current Issues in Tourism, 23(17), 2098-2102.
Mirjam Dibra, "Rogers Theory on Diffusion of Innovation-The Most Appropriate Theoretical Model in the Study of Factors Influencing the Integration of Sustainability in Tourism Businesses", Social and Behavioral Sciences, 24(194), 1453-1462.
Goodluck Charles, "Coordinating regulatory agencies for improved tourism policy in Tanzania", Journal of Hospitality and Tourism Insights, April 2019 2(1):2-17.
Feifei Xu, Dorothy Fox, "Modelling attitudes to nature, tourism and sustainable development in national parks: A survey of visitors in China and the UK", Tourism Management, 14(45), 142-158.
Mohsen Shaterian, Younes Gholami, Mohammad Mir Mohammadi, "Evaluation Indicators of Tourism Development in the City of Kashan", Researches in Geographical Sciences, 2017; 17 (46):195-214.
Biuki N., Dehgi A., "The effects of Isfahan tourists' image on its sustainable tourism development", Tourism Management Studies (Tourism Studies), Fall 2015, 10(31), 103-131.
Williamson, T., Radford, A., and Bennetts, H. (2003). Understanding Sustainable Architecture, The Spon Press, New York.
Tobias Hahn, Frank Figge, "Beyond the Bounded Instrumentality in Current Corporate Sustainability Research: Toward an Inclusive Notion of Profitability", , Journal of Business Ethics 104 (3):1-21.
Ina Aust, Before EhnertIna Aust, Wes E Harry, "Recent Developments and Future Prospects on Sustainable Human Resource Management: Introduction to the Special Issue", January 2012, Management Revue, 23 (3):221-238.
Stefanie App Marion Büttgen, "Lasting Footprints of the Employer Brand: Can Sustainable HRM Lead to Brand Commitment?", July 2016, Employee Relations, 38 (5):703-723.
Sugumar Mariappanadar, "Health harm of work from the sustainable HRM perspective: scale development and validation", September 2016, International Journal of Manpower, 37 (6):924-944.